A business dashboard is an information management tool that is used to track KPIs, metrics, and other key data points relevant to a business, department, or specific process. Through the use of data visualizations, dashboards simplify complex data sets to provide users with at a glance awareness of current performance, revenue and profit.
See the collection of dashboards by Institute of Business Intelligence.
See the collection of dashboards by Institute of Business Intelligence.
Goal customer flows need to be displayed clearly even in a static illustration.
Solution A chord diagram is an optimal solution for any flow type, which, in this case, a customer flow between multiple stores. Additional charts help filter the necessary customer profiles and track the inflow and outflow dynamics.
Goal The objective is to collect comprehensive post-performance analytics of all business areas for the company shareholders, and to present several dashboards in one project.
Solution You can switch between dashboards in the side menu. 7 activity-specific dashboards have a standard structure - KPI level and 2 levels of diagrams and tables. There are all the key indicators from each dashboard on the homepage. All elements are linked through a branch table in the Security and Quality tab, presented as an example. Besides, each diagram has a unique local filter. KPI affiliation with a certain index on the right is emphasized by the color of the plate so that the numbers remain neutral and easy to read.
Goal The objective is to monitor market share changes relative to competitors in three business areas: the number of stores, the customer's share and the number of visits, as well as the dynamics of the customer flow and outflow.
Solution A rare case of successful bubble chart use includes customers share, average check, and turnover % shown together on the chart. A conditionally formatted table is the best option to show a large and required data volume.
Goal The objective is to analyze the results of advertising campaigns, to identify the most effective user acquisition channels and track the costs.
Solution The purchase funnel is the best option to understand customer acquisition and conversion. Treemap (tree-shaped chart) is better to visualize the channels cost structure than the traditional pie chart.
Goal Customer behavior monitoring: what do they purchase and which shopping centers choose to spend their money.
Solution The Sankey diagram may seem complex at first glance, but it helps to display customer flows not only by shopping centers but also by goods and service category. A tag cloud clears a report from a large number of diagrams and focuses on the leading stores' names.
Goal Presentation of all the financial KPIs on one sheet for the CEO, creating a visual basis for strategic business planning.
Solution KPI cards, charts, tables with conditional formatting are clear information layers. A waveform chart is a non-standard diagram, which presents the rating of the service by profitability over time. It has a vivid color layout and background related to the business area.
Goal The objective is to evaluate Internet campaigns performance by 6 key and 2 additional indicators and to track the plan performance over periods and channels.
Solution Several filter types of different styles do not overload the dashboard and make it interesting. Three-level KPI cards include 18 key indicators and keep them readable.
Goal The objective is to present the key customer features in three sections: demography (age and gender, income), expenses (cost structure and shopping time), and in-store purchases from competitors within industry and related industries.
Solution Although the Tornado and Treemap diagrams are non-standard, they are tightly integrated into our lives and allow us to solve various problems conveniently. The heat chart is rarely used, but it is most suitable when you need to show the gradation of values in 7x8 cells.
Goal The objective is to compare financial metrics with staff costs, to show the payroll share in revenue, and toidentify weak points in budget allocation.
Solution The dashboard is visually divided into 2 parts: financial KPIs of the company and its departments and HR characteristics. By filtering departments, you can analyze the financial results and costs of each.
Goal The objective is to show the company structure in the context of employee groups and department categories using standard tools in Excel.
Solution A clear approach is used to separate data into levels: slicers, KPI cards, 2 diagram levels. The alternation of stylish doughnut charts and histograms creates the diversity effect and helps to combine information into conceptual blocks (left and right half).
Goal The objective is to to assess staff competencies and develop an effective training programme
Solution The radar chart at the dashboard core displays the full picture of expertise and points up the performance indicator that needs to be developed. KPI card indicators display the spread of survey results and employee self-esteem.
Goal Tracking the dynamics, estimating recruitment efficiency within the company, and to improving HR strategy.
Solution Recruitment funnel shows conversion rate at each stage. The dynamics and stage duration are displayed with 2 related diagrams - a graph and a bar chart. A waveform chart displays the dynamics of the key stages.
Goal The objective is to analyze the staff history - where they came from and where they left after dismissal, as well as the potential causes of dismissal to prevent them.
Solution Two-level Sankey chart displays a wide range of the reasons for dismissal. Filters for various indicators are built in the charts.
Goal Evaluation of the payroll share in revenue, payroll share changes over the previous periods and plans, and adjusting the payroll distribution across departments.
Solution Custom block with key indicators: complex horizontal bar charts with variation indicators within the compared figures. Filtered values in conditionally formatted tables display KPIs within the required categories.
Goal Representing the HR department key indicators and tracking the staff rotation tendency between departments.
Solution The tornado diagram up front perfectly demonstrates the headcount ratio and average salary in the department, and the mixed histogram on the right visualizes the gaps between the headcount and staff turnover by month. Tornado filtering shows staff turnover dynamics within each department. The funnel at the bottom reflects the recruitment conversion for newly opened positions, and the color saturation gives a sense of candidates approaching positions in the company.
Goal The objective is to identify whose performance adversely affects production output and establish a staff development program to focus on poor performance.
Solution The effectiveness of each process is in the first place. By using filters and table rows with conditional formatting, you can assess an employee's competence in each process. The custom waveform chart shows the rating change in quarterly performance success by the brigade.
Goal The objective is to gather all the available information on social, material, and psychological characteristics of each employee to improve the motivation system.
Solution There is no upper level of KPI since there is no need in general or average indicators. The structural picture by departments, which is presented in charts, and information about each particular employee can be filtered in the large table below. Upfront there is a 100% stacked column chart, which sets the motivation trend - money and career. Infographic elements (icons in the diagram of social dimensions) are used for easier emotional resonance. This also works for space-saving since text takes up more space.
Goal The objective is to visualize survey findings of employees' involvement and performance management, and to improve the company atmosphere to a higher quality level.
Solution The dashboard is divided into 2 conceptual blocks of the same structure: KPI, the answers to specific questions, and the employee possible answers distribution diagram in the form of a 100% stacked bar chart. The blocks are divided from each other, but there is also filtering by questions; the productivity category also filters the questions on the right.
Goal The objective is to see sales volume at a glance, to understand which product is sold better, in which region and how this is related to the product's geography.
Solution This is a rare chance of applying the map when it displays the affiliation of regions to macro-regions and filters other diagrams without additional sections. Sankey diagram clearly shows the product sales distribution by region, and several standardized bar charts aligned against each other allow you to compare sales in different units.
Goal The objective is to analyze profit indicators and a map of fitness-club network customers, to find growth opportunities
Solution There is a trendline (sparkline, which shows the trend data over the last year) in each KPI card in addition to a large dynamics chart. There is an address of the individual client on the map. Filters by gender and age may help to find interesting dependencies between customer residence and club location and thus to develop a customer capture system for a certain territory.
Goal The objective is to display the margin plan/actual by managers, sales channels, and product segments, account base structure, and the dynamics on a single dashboard.
Solution Managers plan performance is presented in the form of a custom Bullet-Chart by OKViz in Power BI, sales funnel transactions, contracts, payments and conditional formatting tables, designed "in the chart from".
Goal The objective is to show the key company activity indicators - the dynamics and % of sales plan performance, stock plan, and marketing budget for all market outlets.
Solution A set of visualizations of the same type for each of the three directions from custom two-level KPI cards, tornado diagrams, and flow charts.
Goal The objective is to evaluate indicators that increase product cost and to solve the issue of bonus payments to the heads of departments.
Solution The waterfall chart displaying cash flow is turned upside down for convenient placement of the legend. It is scaled in a way that makes a small changeable part of it noticeable. Color indicators are connected to the values in KPI cards.